as in banner
an attention-getting word or phrase used to publicize something (as a campaign or product)
within days, virtually everyone was familiar with the newest advertising slogan for that brand of soda
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Recent Examples of slogan
These can produce questionably high numbers of carbon credits that can be sold for a lot of money to companies with carbon neutrality slogans on their in-flight napkins.
—
Susan Shelley, Oc Register, 18 Apr. 2026
The Samsung exhibition stand features the prominent ″A new era of mobile agentic AI″ slogan by the South Korean company Samsung Electronics.
—Dylan Butts, CNBC, 15 Apr. 2026
Changing daily life through GE innovation GE had its share of slogans.
—Michael Kilian, USA Today, 15 Apr. 2026
Less than two years later, with Cannes having announced its main competition line-up on April 9, the slogan has proved anything but hype.
—John Hopewell, Variety, 14 Apr. 2026
See All Example Sentences for slogan
Susan Shelley, Oc Register, 18 Apr. 2026
The Samsung exhibition stand features the prominent ″A new era of mobile agentic AI″ slogan by the South Korean company Samsung Electronics.
—Dylan Butts, CNBC, 15 Apr. 2026
Changing daily life through GE innovation GE had its share of slogans.
—Michael Kilian, USA Today, 15 Apr. 2026
Less than two years later, with Cannes having announced its main competition line-up on April 9, the slogan has proved anything but hype.
—John Hopewell, Variety, 14 Apr. 2026
See All Example Sentences for slogan
Recent Examples of Synonyms for slogan
Noun
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Tight ends had a banner weekend with 22 picked, the most since 2015, according to Sportradar, as the league’s trend of more multi-tight-end formations put a premium on the position.—
Josh Dubow,
Chicago Tribune,
29 Apr. 2026
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Atlanta stadium covers logos on exterior Earlier this week, workers with the stadium scaled the exterior of the building to hang a massive FIFA banner over the Mercedes-Benz logo.—
Irene Wright,
USA Today,
29 Apr. 2026
Noun
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In fact, in the days when paychecks were mailed to employees, this emphasis on customer service became a motto.—
John Beifuss,
USA Today,
15 Apr. 2026
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Sí Se Puede is the iconic motto of the United Farm Workers of America, which was founded by both Chavez and Huerta.—
Kamal Morgan,
Fort Worth Star-Telegram,
15 Apr. 2026
Cite this Entry
“Slogan.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/slogan. Accessed 2 May. 2026.
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