as in oral
made or carried on through speaking rather than in writing
not having the money to run ads, the restaurant relies on word-of-mouth publicity
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Recent Examples of word-of-mouth
Costco has been a big beneficiary, thriving on word-of-mouth marketing by happy customers.
—
Laura Layden, USA Today, 15 Apr. 2026
Gaining reputation through word-of-mouth, the factory now attracts custom orders from Silicon Valley companies.
—Cnn.com Wire Service, Mercury News, 10 Apr. 2026
That focus on performance is becoming more important as consumers rely less on traditional advertising formats, like TV commercials, to learn about new products and more on word-of-mouth recommendations on social media, where products can go viral — for better or worse.
—Paulina Likos, CNBC, 7 Apr. 2026
Behind a nondescript set of gates in Clerkenwell, the studio and home of Patrik Fredrikson and Ian Stallard has always operated a bit like a word-of-mouth secret among the creative set.
—Abby Montanez, Robb Report, 25 Mar. 2026
See All Example Sentences for word-of-mouth
Laura Layden, USA Today, 15 Apr. 2026
Gaining reputation through word-of-mouth, the factory now attracts custom orders from Silicon Valley companies.
—Cnn.com Wire Service, Mercury News, 10 Apr. 2026
That focus on performance is becoming more important as consumers rely less on traditional advertising formats, like TV commercials, to learn about new products and more on word-of-mouth recommendations on social media, where products can go viral — for better or worse.
—Paulina Likos, CNBC, 7 Apr. 2026
Behind a nondescript set of gates in Clerkenwell, the studio and home of Patrik Fredrikson and Ian Stallard has always operated a bit like a word-of-mouth secret among the creative set.
—Abby Montanez, Robb Report, 25 Mar. 2026
See All Example Sentences for word-of-mouth
Recent Examples of Synonyms for word-of-mouth
Adjective
-
While the vote is a setback for the oral breast cancer treatment, the panelists' comments leave a chance for the drug to be used for other programs.—
Davis Giangiulio,Lisa Kailai Han,
CNBC,
1 May 2026
-
One example is Myfembree, an oral treatment that may be considered for moderate to severe pain associated with endometriosis and for heavy menstrual bleeding related to uterine fibroids.—
Lauryn Higgins,
Flow Space,
1 May 2026
Adjective
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Police investigators found there had been a conflict and a verbal exchange between Acosta-Hernandez and the victim before the shooting.—
Bruce Finley,
Denver Post,
1 May 2026
-
Kym is the family fuckup and a guilty party to its biggest tragedy but also constantly pokes the bear as its selfish verbal assassin.—
Chris Feil,
Vulture,
1 May 2026
Cite this Entry
“Word-of-mouth.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/word-of-mouth. Accessed 5 May. 2026.
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